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大手グローバルスポーツメーカー Manager, Entertainment & Influencer Marketing, Global Brands

年収:800万 ~ 1000万

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部署・役職名 大手グローバルスポーツメーカー Manager, Entertainment & Influencer Marketing, Global Brands
職種
業種
勤務地
仕事内容 Purpose & Overall Relevance:

Responsible for strategically managing EIM (Entertainment Influencer Marketing) category activity. Ensure effective communication flow between all internal parties and external counterparts. Assure relevant brand activity with Influencers and Entertainers.

Key Responsibilities:
1. Build and maintain relevant and strong relationships within the Entertainment and Influencer industries
2. Assure a strategic, proactive approach to celebrities and influencers who add value to the brand
and our consumers and consistently evolve and add to the list
3. Attend entertainment events and industry meetings for networking, when relevant.
4. Build rapport with external Entertainment contacts while keeping brand objectives a top priority
5. Drive and implement strategic category plans led by respective Director in conjunction with category and newsroom counterparts
6. Interact with product marketing, brand marketing, retail activation, public relations and event marketing as needed to execute plans. Manage all aspects of the execution plan.
7. Identify opportunities to connect Influencers and entertainers to our brand through content creation, activations, campaign, seeding etc.
8. Manage Influencers relationships ie. appearances, production days, content creation.
9. Develop and manage EIM integration through strategic placement and targeting of specific brand Initiatives.
10. Review and select programming for involvement, assure timely product fulfilment, and obtain placement
documentation for internal reporting.
11. Leverage marketing integration to drive key commercial opportunities at own retail, wholesale partners, etc.
12. Act as EIM department lead in absence of Senior Manager or Director
13. Manage events within lead categories
14. Maintain a strong awareness within EIM industry, trends and activity

Key Relationships:
• Marketing
• Newsrooms
• Key City Activation team
• Legal
応募資格

【必須(MUST)】

Requisite Education and Experience / Minimum Qualifications:

• University degree in Marketing, Advertising, or equivalent professional experience, ideally Marketing or Advertising
• 3-5 years of experience in related field
• Fluent in Japanese and English


【歓迎(WANT)】

Requested Knowledge, Skills and Abilities:

1. Project management skills and an ability to work well in a team environment
2. Ability to write reports, business correspondence and presentations
3. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
4. Knowledge of the music/fashion/style/entertainment industry
5. High level of proficiency in Word, Excel, PPT and Outlook.
6. Ability to make sound business decisions.
7. Exercise professionalism at all times
8. Strong organizational, problem solving, time management and resolution skills.
9. Unconventional business hours may be required. (evenings, weekends)

アピールポイント 自社サービス・製品あり 外資系企業 女性管理職実績あり 従業員数1000人以上 年間休日120日以上 産休・育休取得実績あり
更新日 2021/01/14
求人番号 1621808

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