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Marketing Manager - VP

年収:800万 ~ 1300万

ヘッドハンター案件

部署・役職名 Marketing Manager - VP
職種
業種
勤務地
仕事内容 Corporate Marketing:
• Support the building of a globally consistent investment leadership brand to reinforce the attractiveness of our proposition.
• Support the global and local roll-out of brand strategy both internally and externally.
• Strictly adhere to the agreed-upon project timeline and milestones.
• Ensure the marketing materials and initiatives convey our brand personality consistently and comply with the global guidelines.
• Build our investment capabilities via content marketing to support the focused fund promotion.

Product/Channel Marketing:
• Strengthen product marketing support framework through a partnership with Sales, Investment and Product teams to generate and produce timely support for business development.
• Raise product awareness through a wide range of product marketing communications and activities, including an above-the-line advertisement, channel events, and client events, etc.
• Manage advertising agency to develop appealing creative and ideas for product promotion and also media channel optimization for efficiency and effectiveness.
• Produce the marketing collaterals including product leaflets, one-pagers, client communications and co-brand promotional materials.

Digital Marketing:
• Help define content, business requirements, metrics for the website and digital campaigns.
• Manage the operation of a content management system.
• Enhance business development by leveraging “digital” support e.g. for event management or reporting
• Explore and execute marketing campaigns through online media to promote our investment capabilities and strategy
• Work with regional marketing teams and provide digital marketing planning support in their respective digital media campaigns
• Work closely with regional marketing teams to deliver digital projects with quick time-to-market and optimal resources
• Plan, execute, measure, analyse and fine-tune digital marketing initiatives

Communication: (collaboration with regional Communication team)
• Develop, integrate, and implement PR initiative for branding or product marketing campaign, including media relationship management, event planning and news release production.
• Work with the senior management team to achieve organizational goals and objectives by administering the communications and public relations initiatives.
• Refine the company's core messages to ensure brand consistency.
• Resolve public affairs issues.

Others:
• giveaway productions, etc.
応募資格

【必須(MUST)】

• Fluent in Japanese
• Advanced Business Level in English / Fluent is a plus
• Advanced skills in Microsoft Office
• 5 years of relevant experience in terms of event organization/marketing collateral design & production, ideally in Asset Management


【歓迎(WANT)】

• Product knowledge across various asset classes (equity, fixed income, alternatives, multi-asset) would be very beneficial
• The familiarity of our web-site content management system SiteCore
• Hands-on attitude
• Familiarity with the relevant design/production tools, such as Adobe Illustrator


更新日 2020/01/14
求人番号 1242808

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